About Us
Fritz has lived and breathed bridal for 17 years. His passion began when he was five years old, and would be found cutting up his mum’s curtains to create outfits for his dolls and toys.
Sarah fell into the bridal industry 8 years ago when she moved to Auckland to pursue a career in fashion. She had learned how to sew when watching her grandmother from a young age, and went on to work for leading New Zealand bridal companies.
The duo met while working together in the bridal industry, and quickly developed a friendship that blossomed over a love of music, design and all things dresses.
They also have qualities that make them balanced opposites. Sarah is a minimalist, Fritz is all colour. When it comes to the finishing touches of a dress, Sarah always opts to remove three things, while Fritz will beg to add “just one more”. Fritz is a full creative, and Sarah is very systematic.
A love of slow fashion and locally made products only grew stronger after working in companies that relied on off shore manufacturing, and planted a seed to start this business. They realised that authentic couture methods had been lost in an ocean of fast fashion and mass production.
We saw a need to bring back an art form that had been lost, and reintroduce old fashion methods to create modern designs.
Sarah fell into the bridal industry 8 years ago when she moved to Auckland to pursue a career in fashion. She had learned how to sew when watching her grandmother from a young age, and went on to work for leading New Zealand bridal companies.
The duo met while working together in the bridal industry, and quickly developed a friendship that blossomed over a love of music, design and all things dresses.
They also have qualities that make them balanced opposites. Sarah is a minimalist, Fritz is all colour. When it comes to the finishing touches of a dress, Sarah always opts to remove three things, while Fritz will beg to add “just one more”. Fritz is a full creative, and Sarah is very systematic.
A love of slow fashion and locally made products only grew stronger after working in companies that relied on off shore manufacturing, and planted a seed to start this business. They realised that authentic couture methods had been lost in an ocean of fast fashion and mass production.
We saw a need to bring back an art form that had been lost, and reintroduce old fashion methods to create modern designs.
WEDDING DRESSES
We have a full range of gowns in store available to try on and order. All gowns are made in our Auckland Studio
CUSTOM BRIDAL
Meeting all the requirements of Couture, we learn your story to stitch together a dress that reflects the very essence of you.
BRIDAL ALTERATIONS
Whether it’s simple or full of detailing, we tailor your wedding gown to fit perfectly.
Real Brides
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